High-performance website: build & refactor
→ Aesthetic quality is never sacrificed.
Fast website that converts without lag.
The service
A slow site drives visitors away. A poorly-indexed site stays invisible. A badly-hosted site burns money. Web refactor addresses all three at once: structure, code and infrastructure rethought together, so the site serves your business instead of slowing it down. In practice, that means pages that load in a fraction of a second, a ranking that climbs because Google rewards speed, and a hosting bill that's often trimmed. Whether you start from a blank page or an existing site running out of steam, the same rigor applies: we build a foundation made to last, not to be redone in two years.
For whom?
SMBs, independents and associations whose current site is slow, poorly ranked or too expensive to host. Also for fresh builds, where you want to avoid the classic mistakes from day one.
★ Field observation
WordPress is too often picked as the default, out of habit rather than analysis.
For many sites, that reflex creates more problems than it solves: slowness, security holes to watch constantly, and the weight of a dynamic CMS for a site updated only a few times a year. That doesn't mean it should be banned: when a team edits content daily, WordPress remains relevant, and I then deploy it cleanly and secured.
But for a marketing site, a modern stack loads instantly, is far harder to hack and costs less to host. Choosing the right foundation from the start means not paying twice: once for the site, once to fix its limits.
- 01 /Custom marketing site & e-commerce
- 02 /Any-stack migration & refactor
- 03 /Core Web Vitals & technical SEO
- 04 /Reduced hosting costs
- 05 /Project management: live tracking
- Next.jsModern React framework
- AstroBlazing-fast static sites
- StrapiHeadless CMS
- SanityReal-time headless CMS
- TypeScriptStatic typing
- Tailwind CSSUtility CSS
- PostgreSQLDatabase
- StripeOnline payments
- ShopifyTurnkey e-commerce
- WordPressEditorial CMS, securely deployed
- DrupalOpen-source CMS
- TYPO3Institutional CMS
- VercelEdge hosting
- CloudflareCDN & DNS
- 01
Quantified audit of the existing site: Core Web Vitals, technical SEO, hosting costs, friction points
- 02
Stack chosen for your actual needs, not the trending tech
- 03
Gradual migration with no service interruption or SEO loss
- 04
Documented handover so you keep control
A fast site isn't enough if it looks dull or confusing. Depending on the scope, I bring in a network of creative profiles built up over the years, so the visual and editorial quality matches the technical quality:
- Art Directors
- 2D / 3D Designers
- Illustrators
- Senior Photographers
- Motion Designers
- Copywriters & SEO Writers
- UX / UI Experts
How much does building or refactoring a website cost?
Budget depends on complexity. For a modern, fast marketing site, expect roughly €1,500 to €4,000. For an e-commerce site, €3,000 to €10,000 depending on catalog and integrations. These ranges are indicative: a simple, well-scoped need can cost less, while an ambitious project with custom features, animations or deep business integrations can go beyond. The right price is the one that matches your goals, with nothing superfluous. I always provide a detailed quote after a 30-minute brief, with no commitment.How long does a website refactor take?
For a marketing site, expect 3 to 6 weeks between the initial brief and going live. For e-commerce, 6 to 12 weeks depending on catalog complexity and business integrations. I work in short sprints with regular demos, you see progress every week.Will I lose my Google ranking after migration?
No, not if the migration is properly prepared. All old URLs are preserved via clean 301 redirects, and existing content is reproduced as-is. SEO typically improves after a refactor thanks to better Core Web Vitals, which Google has been prioritizing since 2021.Can I edit content myself after delivery?
Yes. Depending on your needs, the site comes with a headless CMS (Strapi, Decap or equivalent) that lets a non-technical editor modify text, images and pages from a simple interface. You keep full control, training included in delivery.What happens if I run into a problem after go-live?
The site comes with technical documentation and an optional maintenance contract. For emergencies, you call me directly, no hotline or ticket system. For evolutions, we agree on priorities together. I handle both development AND hosting, so no buck-passing between providers.
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